Why Craftsmen Are Your Construction Company’s Most Valuable Asset

Wednesday, 01 December
Hispanic ironworker welding a steel girder-cm

When thinking about your company’s most valuable assets, a number of vital pieces might come to mind. Effective bidding strategies, cash flow management, advanced technology and equipment, and robust safety standards are just a few essential elements to your business’s success. But they still don’t come close to having the same impact as a construction company’s most valuable asset: craftsmen. These professionals form the backbone of the entire construction industry. Let’s explore why craftsmen are the real force behind success in this sector.

They can increase your business’s reputation.

The reputation of your construction business is built by the craftsmen on your team. The quality of talent you hire directly influences the quality of services your clients receive. When you struggle to find the right talent, clients are less likely to work with you again. You’ll also have a tough time landing new clients as word gets around about the caliber of your services. On the flip side, a dream team of highly skilled and passionate craftsmen can boost your reputation, leading to long-term relationships, overflowing backlogs, and more successful bids.

The right talent will maximize productivity.

When your team is comprised of passionate, hard-working, and skilled craftsmen, your construction business can handle more projects in shorter periods of time without sacrificing quality and customer satisfaction. Craftsmen who genuinely enjoy what they do get more done than their disinterested or unmotivated counterparts. That might sound self-evident, but it has a bigger impact than you might realize. In fact, the global management consulting firm Hay Group found that engaged workers are 43% more productive. Imagine how much you could get done if your entire team was comprised of highly engaged and enthusiastic craftsmen?

They reduce turnover rates and hiring costs.

Project managers are no stranger to high turnover woes. It’s defeating to invest time, energy, and funds into developing employees only to have them bail before barely getting started. The construction industry is facing an average turnover rate of around 21%. That means one out of every five craftsmen you hire will quit. This problem is worse among employees 24 years old or younger who have an alarmingly high turnover rate of 64%. Being selective about the talent you bring onto the team can help drastically reduce these debilitating turnover rates while saving you all of the associated costs of hiring and onboarding.

Craftsmen have a direct impact on your bottom line.

At times, running a business is simply a numbers game. The construction industry is no exception to the rule. As a project manager, you’re always looking for ways to protect the bottom line whether by reducing costs or increasing profits. This is where the true value of having a talented team of craftsmen is crystal clear. When your customer satisfaction is high, turnover rates are low, and productivity is optimized, your bottom line is in a great position.

Get the talent you need to succeed in the construction industry.

It’s tough to overstate just how crucial craftsmen are to the success of your construction business. They’re truly the most valuable asset a project manager or construction company owner can have. But there’s a bit more to it than that. The key is to hire the right talent for the job. Highly skilled, engaged, and hard-working craftsmen are out there, it’s just a matter of finding them and bringing them on board. That’s where Madden Craftsmen can help!

As a leading construction staffing company, we’ve been helping businesses throughout the northwest build the teams they need to succeed. We take all of the hassles and stress out of hiring so you can focus on running the job site. Based on your specific needs and goals, we’ll pinpoint some qualified and talented craftsmen for the job until you have the perfect hire to add to your roster. Stop throwing money away with poor hiring practices, and get the talent you need to compete in this market.

Have a tough time finding the right talent for your construction projects? The Madden Craftsmen team is here to help. Contact us today to learn more about what we offer. Let’s build something together.

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